Fake trail occurs when a person or group of person creates fake identity and record to support their claims personality and cheat business.
This ranges from paper Documents to fake social accounts as well as creating a website.
Mostly used by criminals hackers or person with malicious intention.
On the basic level. Date correlation can help you to uncover a series of fake account.
If you meet a business on Facebook request for their other social handles.
Check the date they uploaded all the content on the various platforms if it's the same. Then there is high chance it's a fake trail coz they all started creating the trail at a particular time.
Compare the date with the date they claim they have been existing and use aging factor to verify if it's true
For websites whois.net comes handy
This will tell you almost you need to know about the website, the registrar it's contact when it's registered.
Compare it with information on the website.
And if a website contains only artificial corporate data like email no physical address and its a company Abeg run don't even try to verify.
Unnecessary advert is a way to determine if a trail is fake.
Imagine dangote plc running advert for job recruitment on Google.
They would have done that in newspapers and that's all.
If a claimed big company is running ads for things like recruitment. That's a beacon. But subject to further verification.
Note : there are other advanced techniques available to programmers , but this post only target the general audience.
Thanks for reading tonights edition
Check back tomorrow for another series
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